Mark Tharme

The 'C' Words. We hear them all the time. Sometimes I even catch myself saying them out loud. But they honestly drive me crazy. Here they are in all their underwhelming glory: Content. Copy. Consumer. What’s wrong with those ‘C’ [...]

Want to know how we vet every new business opportunity? If you’re seeking a compatible marketing agency to partner with, or you’re an agency owner, you should read this. We're revealing a way we came up with to evaluate each [...]

However you slice it, 2024 is a year for the books so far. As a result, we are spending even more of our time online— for work, shopping and entertainment. For business owners, it is crucial that your website is [...]

What Is Brand-First Marketing? Muse is a brand-first marketing agency. What does that mean? It means that we begin by making certain the brand is fully realized before entering into active marketing and paid advertising for our clients. Essentially, Branding [...]

Do I really need a custom website?  It's a legitimate question to ask. Let me be clear: I have nothing against websites made using website builders. Wix, Squarespace, and other quick-to-implement platforms fulfill an important need in the market. They [...]

Record sleeves are an integral part of the music world. Many of us grew up looking at beautifully designed album jackets while we listened to the record, often trying to find hidden meanings in the artwork, or just drooling over [...]

Muse is a brand first marketing agency. What does that mean? Before we spend a dollar on marketing your cause, product, or service we help you to develop your brand strategy.  A typical response from a client or prospective client [...]

Making the investment in your business How do I know what the return on investment (ROI) is for marketing my business? Let's be clear, no matter what business or industry you may be in, you’re also in the marketing business. [...]

As part of our contribution to this year’s #5DaysForGood initiative, Muse volunteered to support Farmwork To Feed Canada. F2FC was established to address Canada’s challenges with food security and farm labour shortages as a result of COVID-19. We value the [...]

Muse Marketing Group is honored to be recognized as a Top Marketing Agency in Canada on Clutch. Clutch is a B2B ratings and review platform that lets businesses browse service providers in the face of a business challenge or decision. [...]