Answer these questions before starting your next communication initiatives It’s easy for us to get tactical and focus on our immediate priorities. We need to…
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As a designer at a marketing company, I spend a lot of my time thinking about file formats. JPEGs, PNGs, EPSs, AIs, MP4s, WEBMs –…
You want to reach new audiences and communicate with your existing customers. Sounds simple enough – but what is the best way to reach them?…
Apologies have become a part of the viral internet culture. A video of someone getting thrown off a plane, some chicken goes missing or maybe…
We love seeing small businesses doing their own social media. It’s authentic. We love that too. Wanna know what we don’t like seeing? Wasted effort….
The new Muse brand is an intrinsic part of our organization – our philosophy, how we speak, how we approach business, and is ultimately reflected…
Experiences inspire action. Experiences are created when we make an emotional connection with colour, shape, language, imagery, sound, motion and texture. After the Muse team…
Muse takes a different approach to brand discovery. Over the years it has evolved into a unique process that we call Uncover Your Greatness. UYG…
Muse recently completed an ambitious rebranding process. It was an exhilarating experience. It challenged our team to play both client and creative, to ask some serious questions about who we...
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Is your company or organization considering a new logo? The decision depends on a number of factors. If you've been using the same image to represent your company for years,...
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